The project develops prerequisites for the implementation of an innovative service for sustainable transportation of people in urban environments.

The results from three sub-projects – the seamless traveller, the rewarded travellers, and the electrified traveller – will been integrated into one service offer and implemented in a field test.

The business model (in terms of a project disguised as a service provider) here faces real customers. For a period of 6 months, some 70 households will become customers and use the new, innovative transport broker service.

Projectleader: Ingemar Moen, Lindholmen Science Park

Partner organizations

  • Mistra Urban Futures (Centre, Sweden)
  • Move About (Private, Sweden)
  • Lindholmen science park AB (Private, Sweden)
  • Hans Arby Kommunikation (Private, Sweden)
  • Volvo Group (Private, Sweden)
  • Tyréns, Gothenburg (Private, Sweden)
  • Region Västra Götaland (Public, Sweden)
  • Swedish Transport Administration (Public, Sweden)
  • Viktoria Swedish ICT (Research Institute, Sweden)
  • PayEx (Private, Sweden)
  • City of Gothenburg (Public, Sweden)
  • Västtrafik (Public, Sweden)
Start date 01/08/2012
End date The project is closed: 31/08/2014

Page manager Published: Thu 05 Dec 2019.