Simulation game for training employees at Philips Domestic Appliances in the new simplified product development process

​Rahul Gopinath presents his master thesis project. Online presentation.

Examiner/supervisor: Dr. Göran Gustafsson, IMS
Opponents: Ritesh Satish Pawar and Percy Braganza
Program: Product Development 

Philips Domestic Appliances has been working with traditional methods of product development and is in the course to launch their new simplified product development process. It boasts a more efficient way of developing products using lean product development techniques. The new process involves the use of multiple concepts, which requires the right mindset and way of working to reap the maximum advantages. The objective of the thesis was to develop a simulation game to help train the employees at Philips Domestic appliances to the new product development process and help them attain the right direction and mindset required for the new development process. Throughout the development process of the simulation game, different methods and techniques were used to generate and eliminate the concepts. A few concepts made it to the top. The final concept was developed in detail, and a few iterations of the game concept were run to make it better. The final concept was called the"Skyscraper Game". The game revolves around a team of 3 to 5 members running pre-development activities required to take a few key decisions to build a Skyscraper. The thesis resulted in a promising game that still requires a bit more polishing around the edges, which can be sorted by running a few more iterations of the game.
​Link t​o presentation
Password: 972845
Category Student project presentation
Location: Online
Starts: 20 October, 2021, 14:00
Ends: 20 October, 2021, 15:00

Page manager Published: Fri 08 Oct 2021.