Bild user experience

User Experience

The research area of User Experience studies how people hear about, interprets and reacts to products and events. The focus lies on the user's perceptual experience and the symbolic aspects of products and product use. These factors have become increasingly crucial for many companies' ability to create unique deals.

This research area includes design theory and methodology with focus on aesthetics, product semiotics and sensory.

Contact person:
Oskar Rexfelt​

Published: Wed 26 Apr 2017. Modified: Thu 21 Jun 2018